From Your Idea to the App StoreThe AI-assisted iOS guideGet the pack

THE GUIDE + TOOLKIT FOR YOUR FIRST IPHONE APP

From Your Idea to the App Store

Turn a rough idea into an iPhone app that is clearly scoped, tested and ready to submit to the App Store.

A practical method, 35 ready-to-use tools and lessons from a real launch — to move forward with AI while staying in control of your product and code.

  • Your first iPhone app
  • AI-assisted development
  • No senior developer experience required
Get the complete pack — ≈ $23.24See what’s inside

USD estimate · €20 base price · One-time payment

Portrait of Hugo Bertin, the guide’s author
Written from experience

Hugo Bertin, the developer behind BeSafe — an app that went through Xcode, TestFlight and App Review.

The real starting point

Generating code is just the beginning.

AI can generate an interface in minutes. The real work is turning that first result into a coherent product you can test and publish.

Starting pointGenerated interface
  • product decisions
  • a realistic MVP
  • architecture
  • security and costs
  • testing on a real device
  • beta testing with TestFlight
  • publishing through App Store Connect
  • Apple’s review process (App Review)
GoalAn app ready to publish

No promises of an app in 24 hours. A method that makes your next decision clearer, every step of the way.

Learn to lead your app’s development with AI, making informed decisions along the way.

76 pages · 11 chapters

Four phases to stay on track.

Each part answers a concrete question about your project. Keep the big picture in view while knowing what to check at every stage.

  1. 01

    Chapters 1–3

    Define

    Is this idea worth building — and what should it look like?

    • challenge the actual problem
    • define a manageable MVP
    • choose your stack, tools and AI
  2. 02

    Chapters 4–6

    Build

    How do you work with AI while still understanding your project?

    • set up a development workflow
    • build real features
    • address architecture, security and data
  3. 03

    Chapters 7–10

    Test and publish

    What separates a working app from one Apple can approve?

    • test on a real phone
    • prepare and test with Xcode and TestFlight
    • prepare your App Store submission and handle a rejection
  4. 04

    Chapter 11

    Launch and improve

    Once your app is live, which decisions are worth your time?

    • read the first signals
    • prioritise a realistic roadmap
    • prepare updates

71 pages · PDF + DOCX

More than a guide. Tools to work with.

The toolkit turns the method into working documents. Fill them in, adapt them to your app and return to them when you need them.

13Promptsto define and review

13Templatesto structure your project

9Checkliststo cover every step

35tools

A few tools from the toolkit

  1. 01PROJECT_CONTEXT.mdTemplate
  2. 02MVP canvasTemplate
  3. 03Feature briefTemplate
  4. 04Test matrixTemplate
  5. 05Apple rejection analysisPrompt
  6. 06TestFlight checklistChecklist
  7. 07Pre-update checklistChecklist

Why this guide exists

Written from experience.

I’m the developer behind BeSafe – SOS Safety App. This guide grew out of what I wish I’d had at hand while building, testing and publishing my first app.

— Hugo Bertin

The English edition

From Your Idea to the App Store

A method for knowing what to decide, what to ask AI and what to check before submitting your app to Apple.

  • Main guide — 76 pages
  • Practical toolkit — 71 pages
  • Editable DOCX version of the toolkit
  • 11 chapters in four phases
  • 13 prompts, 13 templates, 9 checklists
  • The real BeSafe case study
  • Real screenshots and diagrams
  • A glossary and official sources

Lessons from BeSafe

A real project throughout the guide.

BeSafe is not an example invented for the book. It is the app where many of these challenges actually happened. Authentic screenshots retain their original interface language, with English reading keys in the guide.

BeSafe with voice protection active (original French interface)
Protection active
BeSafe control centre with technical checks passed (original French interface)
Technical checks
App Store listingA published app, beyond the concept.
BeSafe promotional screenshots used on the App Store (in French)
Real screenshots from BeSafe’s product listing, included in the guide.

Decision journal

  1. 01
    Initial assumptionEmbedded voice recognition (Picovoice / Porcupine)
    Constraint encounteredCost and vendor dependency
    DecisionLocal voice recognition (whisper.cpp)

    Moving from keyword detection to voice transcription directly inside the app.

  2. 02
    Initial assumptionAutomatic SMS
    Constraint encounteredA variable cost for every message
    DecisionA product pivot

    A feature that sounds attractive can create a cost model you cannot sustain.

  3. 03
    Initial assumptionApple administration
    Constraint encounteredPrepared too late
    DecisionAbout a week lost

    Accounts, agreements and App Store information belong in your product timeline.

Apple approval · App Review

The rejection that really happened

Guideline 1.5 — Safety

A support or privacy URL entered in App Store Connect did not work correctly in one or more localisations.

  1. 01Rejection
  2. 02Page corrected
  3. 03Resubmission
  4. 04Approval
Apple rejection under Guideline 1.5 and approval history after the fix

Apple’s rejection message and approval history after the fix

The rejection message and review history after the fix.

Xcode → TestFlight → App Store → analytics → updates

Evidence from the project

From development to publication.

Real screenshots document the journey: builds, beta testing, App Store review and the first signals after launch.

BeSafe archives, builds and App Store data
  1. Real BeSafe archives in Xcode Organizer
    01
    Development

    Xcode archives

    Real BeSafe archives in Xcode Organizer.

  2. History of BeSafe builds uploaded to TestFlight
    02
    Publication

    Beta testing and the App Store

    Builds tested through TestFlight, the public listing and Apple’s review history.

  3. BeSafe acquisition and conversion metrics in App Store Connect
    03
    After launch

    Analytics and updates

    Real App Store signals used to make decisions.

Who is it for?

You don’t need to be a senior developer.

You do need to be willing to understand, test and make decisions. The guide supports you; it does not do the work for you.

Yes

This guide is for you if…

  • you have an idea for an iPhone app
  • you have already started with AI
  • you want to understand what you are building
  • Apple’s testing and publishing tools still feel unclear
  • you want to avoid common mistakes

No

It probably isn’t for you if…

  • you want a button that builds everything
  • you refuse to touch code
  • you want advanced iOS training
  • you only want to learn marketing

Practical questions

Before you begin.

Useful answers before you buy, including the guide’s limitations.

01Do I need to know how to code?

You don’t need to be a senior developer, but the guide does not promise an app without ever understanding code. It helps you know what to read, what to ask and what to check.

02Which AI should I use?

The guide is not tied to a single tool. Its principles apply to ChatGPT, Claude, Codex, Cursor and other assistants that help you analyse, write and review code.

03Is this a React Native course?

No. React Native, Expo and TypeScript are the reference stack, but the focus is the entire product journey: scope, development, security, testing and publication.

04Does the guide cover Android?

No. This first edition focuses on iPhone, iOS, TestFlight and the App Store.

05Do I need a Mac?

Some cloud tools let you get started without a Mac. However, macOS and Xcode become useful — and may be necessary for your workflow — to inspect the project, manage archives and control the iOS release process.

06Is the BeSafe source code included?

No. BeSafe is a real case study, not an app template to copy.

07What formats will be included?

The English pack includes a 76-page PDF guide, a 71-page PDF toolkit and an editable DOCX version of the toolkit. The PDFs contain 147 pages in total, including their covers. Word pagination can vary between applications.

08How will I receive the files?

Once the English edition is available to buy, Lemon Squeezy will handle payment and provide the download links in your order and receipt. Choose the English edition at checkout.

09Can Apple’s rules change?

Yes. This is a dated 2026 edition. Always check changing requirements against official sources before submitting your app.